About Olga Ignatyeva

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So far Olga Ignatyeva has created 18 blog entries.

Strategic Session “Healthcare of the future” for RUSNANO

SAMSONOWA & Partners organized and conducted an international strategic session “Healthcare of the Future” in cooperation with RUSNANO and Almazov National Medical Research Centre before the St. Petersburg International Economic Forum. The strategic session was moderated by Tatiana Bobrus, the CEO of SAMSONOWA & Partners. The strategic session was attended by a RUSNANO delegation [...]

By |2021-06-03T09:06:20+00:00June 2nd, 2021|Our Projects|0 Comments

Strategic Session “Product development” for Engy Health

SAMSONOWA & Partners organized and facilitated a strategic session for the mobile health service Engy Health. During the session, the Engy Health team analyzed the current product, target audience and determined what the value proposition will be based on. SAMSONOWA & Partners used design thinking tools and value proposition theory to facilitate the strategic [...]

By |2021-09-23T15:10:22+00:00April 1st, 2021|M6: Technology Transfer, Our Projects|0 Comments

Educational module “Management of technological innovations” for students of the EMBA program GSOM SPbU

SAMSONOWA & Partners organized and held an educational module for students of the EMBA program of the Graduate School of Management, St. Petersburg State University. The program, dedicated to managing technological innovation, included lectures by experts from Germany and a visit to the Almazov Centre, where doctors and practitioners from the healthcare sector spoke [...]

By |2021-09-23T15:50:57+00:00February 19th, 2021|M6: Technology Transfer, Our Projects|0 Comments

Bayer IT-department Global Training

SAMSONOWA & Partners, in cooperation with the IPERF Institute, held comprehensive training for IT specialists of the international pharmaceutical company Bayer. The program, dedicated to the creation of innovations in the corporation, is aimed at obtaining practical skills in design thinking, service design and technology transfer methodologies. As a result of a three-month online [...]

By |2021-09-10T11:09:47+00:00February 19th, 2021|M3: Design Thinking, Our Projects|0 Comments

Hyperspectral imaging market research for

SAMSONOWA & Partners helped high-tech solutions maker “” analyze the hyperspectral imaging technology market. As part of the study, the team identified key companies in the market, current technology opportunities and existing cases of hyperspectral imaging. SAMSONOWA & Partners used an integrated approach to market research: research of open information from secondary sources, patent [...]

By |2021-03-02T07:35:24+00:00December 9th, 2020|Our Projects|0 Comments

Design thinking workshop for TMK and Sinara Group

SAMSONOWA & Partners organised a design thinking workshop for TMK and Sinara Group. The event was a part of the annual forum of the TMK2U Corporate University "Horizons". During three days employees of the leading TMK enterprises from all over Russia were developing new solutions for the oil and gas sector. With the help [...]

By |2021-09-10T11:07:44+00:00November 24th, 2020|M3: Design Thinking, Our Projects|0 Comments

Never too early and never too late to study

Blank The “learn first then work” approach is long gone. Companies now understand that investment in employee training pays off in the long run. Why is corporate training becoming a business priority? What modern educational tools and approaches are used in the international market? How to create an environment where learning [...]

By |2021-04-13T06:49:38+00:00September 10th, 2020|Articles|0 Comments

Open for innovation

Blank Nowadays, probably every company has heard about innovations and has tried to introduce them. Innovations have become a huge part of our lives. However, with constant development even innovative ideas and approaches become obsolete. Therefore, we need to develop approaches to working with innovations, developing and implementing them. We should [...]

By |2021-04-16T13:16:47+00:00July 27th, 2020|Articles|0 Comments

Artificial Intelligence does not fit standardized approaches: Why don’t popular innovative methods work?

Blank The community of innovators widely accepted  three principles of creating a successful product: user orientation, prototype testing and agile development. The methodologies of design thinking and lean startup brought these approaches up to the level of the “industry standard”. Today, every product team is involved in close interaction with users during the [...]

By |2021-07-02T09:47:59+00:00June 15th, 2020|Articles|0 Comments

Civic Tech: How technologies bring society and government together?

Blank How can technologies be used not only in business but also for interaction between the state and its citizens? Сivic tech concept can help city authorities better understand citizens’ needs and solve their local problems. Government and society Nowadays, when technologies are widespread, authorities are starting to use them to [...]

By |2021-05-21T08:57:29+00:00June 2nd, 2020|Articles|0 Comments
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